Infrastructure for a Safer America
2024
Manhattan,
New York





Setting the safety standard for public and private spaces.
Firefly exists to solve one of the defining challenges of our time: safety. In an era of escalating threats and fragmented tools, today’s safety technology is no longer enough. Firefly is redefining protection for the 21st century, delivering a robust, integrated platform built to scale so every organization can operate with confidence from classrooms to boardrooms.
Built by security experts, veterans of the most iconic hardware companies, and world-class engineering talent, our team is transforming an industry stuck with legacy vendors. We treat safety as fundamental infrastructure, accelerating emergency response and empowering every workforce to reach its full potential.
We are hiring across all roles in New York City. Join us, and help create the new era of safety infrastructure.
Normalize Public Safety
Make safety a shared standard in every space, as seamless and expected as electricity or Wi-Fi.
Accelerate Crisis Response
Cut response times and improve outcomes with fast, coordinated alerts and instant visibility.
Empower Workforce Potential
Create environments where people stay focused and empowered to do their best work.
Making safety the expectation, not the exception.

We’re building the next generation of safety infrastructure, blending breakthrough technology and human-centered design into one platform organizations can rely on.
Founders

James Batt Buckley, CEO
Batt leads Firefly’s product and growth, bringing together the latest technology and intuitive design to make safety simple and reliable for every organization.
A UK native, he previously worked at Goldman Sachs and later helped scale Verkada’s Alarms business from K-12 schools to Fortune 500 companies, protecting across thousands of locations throughout the U.S.
Bachelor’s in Computer Science · University of St Andrews

Alex Penn, CTO
Alex oversees Firefly’s engineering and innovation, pushing the boundaries of what’s possible in safety and keeping the platform ahead of emerging needs.
Originally from California, he spent nearly a decade at Apple after MIT, leading engineering teams and launching technology used by hundreds of millions of people worldwide.
Bachelor’s and Master’s in EECS · MIT
Frequently Asked Questions
Firefly moves safety out of clunky legacy systems and into one powerful platform. We bring novel detection technologies, consumer-grade design and direct EMS integration together so your team can see, decide and act in seconds. Real-time alerts, instant context and seamless connectivity cut response times, reduce risk and make safety as intuitive as the tools your staff already uses every day.